High Velocity Printers
How Print Technology Revolutionized the Pre-Production Sample
Committing a design to production is a costly endeavor. Once approved, the design or prototype is mass-produced for public consumption. Whatever errors or mistakes are present in the final design are now present in every future iteration. Ensuring the design is error-free is, therefore, of significant financial and reputational importance. A pre-production sample acts as…
A Print Proof is Non-Negotiable
Imagine that you’ve printed thousands of copies of custom die cut postcards that your customer intends to pass out at an event in a few days. After all the time spent putting the final touches on the design, you think the project is finally complete, but then your customer reaches out to you with a…
Online Proofing Tools: The Hero of Printing After Covid-19?
Covid-19 has profoundly impacted the printing industry, but not in the ways you might think. In March of 2020, all business processes that involved human touch and face-to-face interaction were eliminated or significantly scaled back. What many of us thought would only last a short period of time quickly turned to long-term changes. These business…
Do You Have a Proof Approval Policy?
Have you ever wondered what happens to all of the things that get printed incorrectly every year? Now, if you’re a print shop, you should already know, but if you’re a designer or agency, you likely haven’t given it much thought. When something comes out the wrong color or contains a misspelling, it unfortunately cannot…
Virtual Sample Software Gets Your Designs to Print Faster
Promotional products are an integral part of marketing and branding your company. Everyone loves a branded lanyard or coffee mug, but of course, as product printers, you already know that. You’ve got your work down to an art: designing, setting up your virtual sample to show your clients what the final product will look like,…
Tell Right From Wrong With All These Types of Printing Proofs
When it comes to design, copywriting, or really any sort of creation during your job, there is likely an approval process that goes along with it. When it comes to printing, however, the stakes get a little higher. While it’s embarrassing to find a typo on your website copy, you can easily fix it. Not…
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