Preflight Software Will Save You From Costly Errors (And Embarrassment)
February 27, 2025
Navigating the World of Prepress Solutions for Superior Print Quality
Sending a completed design for final printing is a risky business. Any mistakes, formatting errors, typos, or other problems will be reproduced for mass consumption. Rectifying these issues could cost tens of thousands of dollars in reprints – and cause embarrassment for the company involved. Prepress solutions tackle this problem. Prepress refers to the stage…
Picture Proofs: The Key to Streamlined Photography Edits
Whether for magazines or company brochures, choosing the right photos is critical to conveying a particular message. Get it wrong, and you could undersell a product or dissuade a customer from choosing your brand. Previously, photographers, restricted by time and resources, had to select and edit photos without much client involvement. That often led to…
Transforming Teamwork with Creative Collaboration Software
Creative teams are under pressure. Unlike other industries, like accounting or finance, where spreadsheets and analyses can be performed anytime, anywhere, creative industries rely on constant collaboration and communication. No longer working side-by-side with each other in an office, remote work and international projects complicate the creative process. Teamwork isn’t just a matter of heading…
How Soft Proofing is Enhancing Digital Creativity
Proofing is a key stage in the creative process. To avoid costly production and printing mistakes, companies thoroughly review documents, designs, and images prior to final approval. Previously, this stage relied on expensive hard proofs – aka physical prints of the design.In recent years, however, advances in soft proofing technology allowed creative teams to preview…
Why An Advertising Proof Is Essential in Marketing
Ever seen an advertising fail? Maybe there’s a typo in the copy, or a supposedly genius idea actually looks like a rude action. Some of the errors and mistakes are hilarious; others are potentially brand-destroying. If only a few more people saw the advertising proof before it was put into publication! And that’s just the…
Mastering Design Revisions with a Web Design Feedback Tool
The web design process has gone completely digital. Spurred by the pandemic and building on a long-term trend, remote clients, stakeholders, and team members now rely on the Internet to perform design revisions. Bridging this communication gulf is a web design feedback tool. Built to gather feedback, reach all parties, and speed up the revision…
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